How automation boosts your small business’s marketing

A solid marketing strategy can make a business profitable. Unfortunately, in the past, not all small businesses were able to spend a huge amount of their budget on marketing. With marketing automation becoming more and more accessible to small enterprises, that has changed. Here are marketing automation benefits your small business should leverage. Inbound lead […]

Surefire ways to protect your email account

If you think your email is safe from hackers, think again. A lack of sufficient email security protocols can lead to data theft, unauthorized access to sensitive information, and successful malware attacks. Here are some tips to secure your email account from unwanted intruders and the many troubles that come with them. Use separate email […]

How to extend your laptop battery life

One of the top considerations in choosing where to work with your laptop is the availability of a power socket. If you are not lucky enough to find an available outlet, you’ll have to depend on your laptop’s battery — assuming it still has enough power after your last charge. The following tips should optimize […]

Groups, Yammer, and Teams: When should you use them?

While most Microsoft 365 apps serve a particular purpose, tools like Outlook Groups, Yammer, and Microsoft Teams can all be used for office communication and collaboration. However, there are a few small differences. Read on to learn more. Outlook Groups With Outlook Groups, every member gets a shared inbox, calendar, project planner, notebook, and document […]

5 Website conversion essentials

Need a website that’ll convince people to sign up or buy your product? The solution to conversion is simpler than you think. Here are five easy website essentials that will surely encourage conversion. 1. Optimize your website for mobile devices More people are now surfing the web on the go via smartphones, tablets, and laptops. […]

4 Things to consider before selecting an MSP

Incorporating technology into business operations can be challenging given its complexity and constantly evolving nature. Many companies simply can’t keep up — this is why many of them are turning to managed IT services providers (MSPs) to handle their tech needs. MSPs defined MSPs are companies composed of specialists from various IT fields. They deliver […]

Optimize your new laptop with these tips

Laptop computers aren’t cheap, so you’d want to make sure you get every bit of performance for your buck. Bear in mind that they may not be set up to function at their best straight out of the box, so to do just that, you’ll need to take these steps. 1. Update your laptop’s operating […]